the blog The Art of EntrePreneurship

Every January, people everywhere make big plans for the new year. They spend time choosing a theme or a word, they envision their big goals and big changes, and sometimes even make resolutions. But studies show that less than 10 percent of people actually make any lasting changes based on their big January goals. I […]

We talk a lot about setting goals in business — revenue goals, leads generated, sales goals, profit goals. But I don’t see a lot of people talk about how to go about setting those goals. How do you know if a goal is to small or too big? Is there even such a thing? For […]

Writing a book for your business makes good business sense for a lot of reasons; it gives you instant credibility, helps drive new leads and referrals to your business, and can open up a lot of new opportunities for you. And writing the book itself doesn’t have to be that daunting of a task. (I’ve […]

Challenges can be a truly fun and rewarding way to grow your business. We’ve wrapped our second annual Double Your Summer Sales Challenge and I’m just so gratified by the level of participation and success our members have achieved! I’ve come to really love running challenges as a part of our business, but I know […]

Inside Business Class, we’re in our last week of our second annual Double Your Summer Sales Challenge, and we’re getting some fantastic results! I’ve done quite a few challenges for Business Class, including both a summer sales challenge and a holiday sales challenge, a list building challenge, and a live video broadcast challenge.  (All of […]

I’ve always been a big fan of challenges — both running them and participating in them. As a participant, I love that they are short, actionable, and help me achieve a certain “win” in a specific period of time. As a business owner, I love that they are a fun and fast way to grow […]

Last week, I saw a meme online that said, “Only 6 months to Christmas!” with a picture of Santa in a bathing suit sipping a drink with a little umbrella in it on the beach. Uncomfortable visuals aside, it was a stark reminder that the year is now officially half over! I know that sent […]

What would you say if I told you to make it a goal to not just increase your sales this summer, but to double your sales over last year? How does that make you feel?  Excited? Terrified? A little sick?! Too often I see entrepreneurs (especially women entrepreneurs) selling themselves short when it comes to […]

Vacation, trips to the beach, and lazy days by the pool — it’s official! Summer is here. But for many business owners, it can also mean a summer sales slump.  Clients and customers go on vacation, employees book time off, and new projects and purchases may be delayed — all of which can result in […]

Simple, but not easy. Isn’t it funny how many things in business — and in life — can be described that way? Getting fit, for example; we all know that if we want to get fit, we have to make exercise a priority and do it regularly. Simple! Yet if you’ve ever tried to start […]